This women’s lingerie and resort collection celebrates the power of self-love by embracing authenticity over perfection.Inspired by the emerald—a gem formed in darkness, marked by natural inclusions—each piece honors the beauty found in our inner light and imperfections. With delicate details and elegant silhouettes, the collection invites every woman to reconnect with herself, reclaim her softness, and wear her story with pride
Crystalline Soul

Concept
The emerald, a jewel whose nature and meaning reflect the journey of self-love.
Within its inner glow lies the metaphor for our own inner radiance. Just as the emerald forms deep within the earth, we delve into the corners of our being to discover our own light. Like the droplet-shaped inclusions and inner gardens of the emerald, our imperfections and scars are reminders of our authenticity.
Each day, we try to hide these oil-like drops out of fear, but in the end, they are the ones that tell our story of growth, transformation, and resilience.
Each of us is a unique emerald, carrying our own internal battles. As we polish and refine our souls, we learn that self-love is essential to recognize the magic and beauty that lives within us—turning us into radiant emeralds in a world longing for genuine brilliance.
Color Palette

Marketing Vision
Launch Proposal: POP-UP EXPERIENCE
“The Body as a Jewel”
A temporary experience of self-exploration, personalized guidance, and conscious beauty.
Type of event: Pop-Up Boutique + Sensory Space + Empowerment Talks
Duration: 3 to 5 days
Ideal location: Artistic space, gallery, or concept store (Bogotá)
EVENT OBJECTIVES
- Position the brand as personalized luxury lingerie with emotional impact.
- Collect valuable data from real clients (measurements, sizes, body shapes, emotions).
- Build community and loyalty from the first point of contact.
- Validate the physical product and gather direct feedback before scaling.

AREAS AND EXPERIENCES WITHIN THE POP-UP
1. PERSONALIZED CONSULTATION AREA
“Your body has a language. We help you listen to it.”
- Measurements taken by expert advisors
- Individual body guidance: body type analysis (hourglass, triangle, oval, etc.)
- Lingerie model recommendations based on shape
Added value: A personalized “Emerald Report” is sent by email, including size details, ideal silhouettes, and a ritual phrase.
2. CONVERSATION CIRCLES / TALKS
General theme: “Returning to the body: self-love in an age of plastic beauty”
Intimate talks with real women (artists, activists, psychologists, mothers)
Example topics:
- “Beauty is not a size: it’s presence”
- “How to reconcile with my reflection”
- “Eroticism without permission: reclaiming sensuality for myself”

3. ZONA DE ACTIVIDADES VINCULADAS A LA LENCERÍA
TALLER DE AROMAS – “Mi aroma es mi firma invisible”
Taller olfativo para crear un perfume personal a base de esencias naturales (jazmín, lavanda, vetiver, etc.) asociadas a emociones y piedras. La fragancia se convierte en parte del ritual íntimo al usar la lencería.
Dinámica: eligen 2–3 aromas según lo que quieren invocar (sensualidad, seguridad, calma).
Formato: roll-on de 10 ml personalizado + tarjeta con nombre y significado del aroma.
Vinculación emocional y sensorial con la prenda.
4. ZONA DE COMPRA Y ENCARGOS
Las clientas pueden encargar piezas según:
- Su silueta
- Su piedra elegida (fantasía o esmeralda)
- Detalles únicos: bordados, nombres, fechas

Designs





Designs




